Browsing Category : Marketing

Target Markets for Your Hand Bouquets


In niche businesses such as flower arrangements and express flower deliveries, finding the audience or market best suited for their service or product can be challenging. Since they only offer a limited range of services like hand bouquet services, they can’t target their ads and other marketing materials to the general audience. The suggested target markets below may just be…

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A Tumultuous 2017…Hopefully a Better 2018


It’s that time of the year where we look at the year in review and think about what we’ve accomplished, what had happened and perhaps, what are some of our New Year Resolutions. As I think back on 2017, I must say that it has been quite an eventful year. A lot of emotional upheavals and as usual, the universe…

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Giving back through Project #MakeShoppingMeaningful


If you’ve been following me through The Wellness Insider, you would know that one of my partners is Euforia which is a social enterprise. From 2 Dec to 1 Jan 2017, they’ll be launching a charity drive called Project #MakeShoppingMeaningful and I’m also supporting them by donating some of my apparels. For every sale that is made, part of the…

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